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What is a Brokerage Event?

Business Speed Dating, B2B meetings, Brokerage Events. You have probably heard of these terms and maybe asked yourself what it is all about.

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  • Posted on: Sep 14, 2016
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Tags: Capacity building

These are all events which basically follow the same idea: bringing together a group of international people from different organizations over a short period of time. Picture the scene: you have just found some time in your busy schedule for a really for a really interesting event in let's say Paris. There you'd like to make some contacts and meet some potential cooperation partners. But there will be hundreds of participants and how should you go about trying to find the right people?

Simple, at the brokerage event. In Europe most of the brokerage events are organized the Enterprise Europe Network and they are usually part of international affairs, workshops, conferences or other similar events. All you have to do now is register. Signing up for a brokerage event means creating a short but effective online profile of you and your organization: what's your area of activity, are you looking for cooperation partners, you have something to offer that could benefit others at the brokerage event. You can also have a look at other participants' profiles what did they do, what did they offer or what are they looking for. You can easily book meetings and recieve meeting invitations from others. All of this happens a few weeks in advance to make sure that your time at the brokerage event is put to best use. Last-minute requests can also be accomodated.

Business speed dating, B2B meetings, brokerage events, they all have the same aim: flexible, pre-planned, effective networking. Why don't you check out the next Enterprise Europe Network event and make the business contact you always wanted to make.

For more information visit http://een.ec.europa.eu/ or contact your local Enterprise Europe Network Partner.

Source: https://youtu.be/KQ1ijQFJtQU

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